Monetizing a Facebook presence can be achieved through various strategies. Here are some common methods that individuals, businesses, or content creators use to monetize their Facebook presence:

Facebook Ads and Sponsored Content: One of the most straightforward ways to monetize a Facebook page is by running Facebook ads or promoting sponsored content. Businesses and advertisers may pay you to display their ads or promote their products/services to your audience.

Affiliate Marketing: You can partner with companies and promote their products using affiliate links. When someone makes a purchase through your affiliate link, you earn a commission.

Selling Products or Services: If you have a business, you can use Facebook to sell your products or services directly to your audience. Facebook also provides features like Facebook Shops for businesses to set up online stores.

Premium Content: You can offer premium content, such as exclusive videos, articles, or access to private groups, and charge a subscription fee or one-time payment for access.

Crowd funding or Donations: If you provide valuable content or services to your followers, you can seek support through crowd funding platforms or accept donations through tools like Facebook's "Supporter" feature.

Branded Content Deals: Collaborate with brands to create branded content, which could be in the form of sponsored posts, videos, or live streams. Brands pay you for featuring their products or services in your content.

Facebook Instant Articles: If you have a website with quality content, you can apply for Facebook Instant Articles. This feature allows you to monetize your articles through Facebook's Audience Network ads.

Facebook Video Monetization: If you create engaging videos, you can join the Facebook Video Monetization program, which allows you to earn money from in-stream ads shown in your videos.

Events and Webinars: Organize and host events, webinars, or workshops on Facebook and charge an entry fee or registration fee.

Promote Your Services: If you have skills or expertise, you can promote your services through your Facebook page and generate leads for your business.

Remember that building a substantial following and engagement on Facebook is crucial for successful monetization. Focus on providing valuable and engaging content to your audience, understanding their interests, and promoting products or services that align with your niche and your audience's needs. Additionally, ensure compliance with Facebook's policies and guidelines related to monetization and promotions.

 What are the eligibilities to monetize Facebook?

As of my last update in September 2021, the eligibility criteria for monetizing a Facebook page or profile were specific to the Facebook Partner Monetization Policies. The policies might have evolved since then, so I recommend checking Facebook's official guidelines for the most up-to-date information. Here are the general eligibility requirements as of September 2021:

Content Quality and Originality: Your page or profile must consistently comply with Facebook's Community Standards, and your content should be original and not violate copyright or intellectual property rights.

Compliance with Monetization Policies: You must adhere to Facebook's Monetization Eligibility Standards, which include guidelines on content type, engagement bait, sharing false information, and other prohibited practices.

Authentic Presence: Your page or profile should represent a real entity, business, or public figure. Impersonating others or using fake accounts is not allowed.

Community Standards: You must follow Facebook's Community Standards, which set guidelines for respectful behavior, safety, and privacy on the platform.

Country Availability: Monetization features might not be available in all countries. Make sure the feature is supported in your country.

Follower Count and Engagement: To be eligible for some monetization features, you may need to have a certain number of followers or meet engagement requirements. For example, Facebook may require at least 10,000 followers to access certain features like Facebook Stars or in-stream ads.

Content Types: The eligibility criteria may vary depending on the monetization feature you want to use. For instance, if you're interested in Facebook Video Monetization, you need to meet specific guidelines related to video content and viewership.

Page and Profile Category: Some monetization features may only be available for specific page categories, such as gaming pages for certain gaming-related features.

 It's essential to review the most recent guidelines provided by Facebook to ensure you meet the current eligibility requirements. You can find the most up-to-date information on Facebook's official website or their support center. Keep in mind that Facebook may update its policies and requirements periodically, so staying informed about any changes is crucial.